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How to Shoot Video That Doesn't Suck

Better Call Saul: The Devil is in the Details

There is no better show on television than AMC’s Better Call Saul, from Vince Gilligan and Peter Gould, ex of Breaking Bad. All four seasons are spectacular, but if you haven’t watched (or even if you have) it’s worth considering what makes it great. …(Read the rest)

How to Shoot Vacation Video that Won’t Bore People to Death

When I was a kid, the Armbrusters had a slide projector.  Which meant that after every vacation they took, we’d troop dutifully to their house for endless carousels of badly-shot Kodachrome slides, narrated  live.  The slide show always seemed longer than …(Read the rest)

The Mythical Effectiveness of “Asking for the Order”

This week a post went by on my Linked-In feed suggesting that all good video must “ask for the order” and contain a clear “call to action.” This awful idea was, as far as I can tell, invented by someone in …(Read the rest)

Video in the Classroom: Free Downloadable Lessons

Are you a teacher?  Do you know a teacher?  Have you ever had a teacher?  If so, read on: It’s the beginning of a new school year.  Which means one more year of school projects shot on video, and hours of …(Read the rest)

Tricks to Storify Your Travel Video

I shoot videos and landscapes when I travel overseas. Obviously, I cannot shoot to a script or have much of a plan, since this is an unplanned vacation. How would I construct a story from random scenes in Berlin, Warsaw, Vienna, Budapest, etc?  Usually I end …(Read the rest)

Yeah, But is it Any Good? Learning from Mediocre Video

People hate going to the movies with me. It’s not because I talk or text during films, because I religiously don’t do either. It’s what happens after the lights come up.  “That was good” says my wife. “I enjoyed it” says …(Read the rest)

What is a Hero? Lessons from “Ant-Man and the Wasp”

What is a hero? It’s who your story is about. Strong heroes make choices and take action. They have strong desires and goals. Watching them pursue those goals pulls us through the stor A mute woman rescuing a monster she’s in love …(Read the rest)

The True Story of How Tattoos Got Us a Digital Series on Comedy Central

Our new digital series for Comedy Central, Gnarnia went up on Youtube last week.  It’s about 4 guys in a heavy metal band who live together behind a used record store in Los Angeles, who’ll do just about anything to avoid growing …(Read the rest)

10 Tips for Doing Better Marketing Video

You write a lot about movies, home video, story, etc. It’s all great, and I use it when I shoot stuff. But I need to convince my company to do better marketing videos and I’m not shooting those. Any advice? -Jackson …(Read the rest)

Shoot Just Enough and No More

Throughout your book you talk about cutting, trimming, deleting, editing until you’ve removed all of the bad, redundant, boring parts of your project. What happens when you cut out all of the bad stuff and then you realize that you don’t have enough good …(Read the rest)

Wedding Video Blues: 5 Tips for Better Wedding Videos

I’ve never used a video camera, however my daughter will be getting married this October and I will be filming for the VERY first time. I’m scared stiff ! ! ! Can you please advise me on the best way to …(Read the rest)