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How to Shoot Video That Doesn't Suck

Examples from the Book

How to Shoot Video that Doesn't Suck, book cover All of the posts on this page feature examples on how to shoot video from my new book. They’re self-contained, and worth looking at even if you don’t buy the book.

Which you should.

But no pressure.

How Viral Videos REALLY Work

From How to Shoot Video that Doesn’t Suck, Page 189: Viral videos can be total luck or part of an intentional, well orchestrated push.  What you don’t want is to have neither. One kind of viral video happens when people accidentally stumble …(Read the rest)

Shooting in Limbo (p. 127)

From How to Shoot Video that Doesn’t Suck, Page 127: Some videos take place in an ethereal neverland called “limbo”—a seamless, glowing, solid color wash. Frequently black or white, limbo backgrounds are cheap to shoot and they totally focus your attention on …(Read the rest)

What’s Your Intent? (p. 25)

From How to Shoot Video that Doesn’t Suck, Page 25: Before you shoot your next video, brainstorm a long list of why you’re doing it and how you want to treat the audience. Select the most useful thoughts from your list and …(Read the rest)

Shoot Video that You Love (p. 26)

From How to Shoot Video that Doesn’t Suck, Page 26: Brandon Hardesty (www.brandonhardesty.com) has made a YouTube career reenacting scenes from movies in his basement, with Brandon playing all the parts.  He’s not joking– he performs with passion, giving it everything he’s …(Read the rest)

Short Shots Add Up (p. 106)

Cutting makes us pay attention. Each cut to a new shot forces our brains to figure out what we’re looking at and what it means. We’re more engaged in what we’re watching because we have to work to understand it. Short shots make us participants instead of passive viewers.