Better Call Saul: The Devil is in the Details

There is no better show on television than AMC’s Better Call Saul, from Vince Gilligan and Peter Gould, ex of Breaking Bad. All four seasons are spectacular, but if you haven’t watched (or even if you have) it’s worth considering what makes it great. …(Read the rest)

The Mythical Effectiveness of “Asking for the Order”

This week a post went by on my Linked-In feed suggesting that all good video must “ask for the order” and contain a clear “call to action.” This awful idea was, as far as I can tell, invented by someone in …(Read the rest)

Tricks to Storify Your Travel Video

I shoot videos and landscapes when I travel overseas. Obviously, I cannot shoot to a script or have much of a plan, since this is an unplanned vacation. How would I construct a story from random scenes in Berlin, Warsaw, Vienna, Budapest, etc?  Usually I end …(Read the rest)

Yeah, But is it Any Good? Learning from Mediocre Video

People hate going to the movies with me. It’s not because I talk or text during films, because I religiously don’t do either. It’s what happens after the lights come up.  “That was good” says my wife. “I enjoyed it” says …(Read the rest)

What is a Hero? Lessons from “Ant-Man and the Wasp”

What is a hero? It’s who your story is about. Strong heroes make choices and take action. They have strong desires and goals. Watching them pursue those goals pulls us through the stor A mute woman rescuing a monster she’s in love …(Read the rest)

10 Tips for Doing Better Marketing Video

You write a lot about movies, home video, story, etc. It’s all great, and I use it when I shoot stuff. But I need to convince my company to do better marketing videos and I’m not shooting those. Any advice? -Jackson …(Read the rest)

Shoot Just Enough and No More

Throughout your book you talk about cutting, trimming, deleting, editing until you’ve removed all of the bad, redundant, boring parts of your project. What happens when you cut out all of the bad stuff and then you realize that you don’t have enough good …(Read the rest)

New Edition of the Book in Stores Now!

Workman Publishing has just released an updated and revised new edition of How to Shoot Video that Doesn’t Suck! It’s available now wherever you buy your paper or pixel books. Look to your right for handy links! This new edition is mostly …(Read the rest)

How to Make a How-To Video that Works: Part I

How do I create a series of online class videos that are How-to’s, but creative and interesting, while also teaching? My upholstery course videos are pretty wide shot/closeup. I know I can do better.  I’ve asked every video and film maker I …(Read the rest)

Perfect Holiday Video in 10 Easy Steps

Ah, the Holidays! Chestnuts roasting, noses being nipped, and hours of incomprehensible video being shot of people you can’t see or hear all that well doing…I don’t know…something near a fireplace. Each year web sites, magazines and newspapers publish millions of column-inches on …(Read the rest)