I’m interviewing people for an oral history project. I’ve always thought the story should be the most important thing I focus on in my videos.

Even before reading your book I kept production very simple, mostly because I didn’t and still don’t know everything about the technical side of video. Reading your book reassured me that I was, for the most part focusing on the right thing.

But now I hear a lot of people talk about color grading videos.

Should I be worried about color grading? What is it? Is it important?

Robby

Color and light are super important to telling a story in video. Color grading per se? Not so much. Color grading, like all video tech, is just a tool to help you make your video look the way you want it to. And with today’s phones and cameras, for most day-to-day video, it’s optional.

What is color grading?